Many of the industry’s top brands have done a really wonderful job, drawing attention to their products and driving sales, with their headboard displays.
However, such displays can be very expensive, despite the productivity gains, especially when viewed in aggregate across all store doors.
The investment required to create the desired impact is often 10-15 times the cost, on a per slot basis of the investment in that slot's Top of Bed display.
Few have been willing or able to invest that much and hence their usage has been limited.
Colonial's mission is to “Help our clients sell more mattresses” in this case by maintaining the visibility and impact that display headboards provide.
Colonial's goal is to provide impactful display headboards, with broad usage at retail. By adding options such as layering, contouring and LED lighting, we can achieve prices of less than $250!
We feel this can be a game changer for companies who are committed to making a strong impact at retail and growing their share.
Have you considered a Silicone Edge Graphic (SEG) solution to accentuate your brand? Colonial offers custom designs that compliment your existing Top of Bed solutions with a SEG headboard. We offer three different solutions all anchored with a light weight durable aluminum frame headboard printed with a custom designed graphic panel. with the options to add illumination or a video monitor.
SEG Displays with dye-sublimated graphics are the smart choice for eye-catching displays wherever you need them. These displays help get the attention that your brand deserves while showing your best sides. With fast delivery and easily replaceable graphics, these displays are an easy investment that will last for a long time to come.